Recently, I was in the audience at the Law Firm Alliancemeeting in Vancouver as Kevin O'Keefe, CEO of Lexblog, patiently explained to the 100 lawyers in the room that social media was not a substitute for actually meeting people. A…
Tomorrow, I've been invited to speak to the Minnesota Chapter of the Legal Marketing Association on my current favorite topic: social media metrics. I am looking forward to seeing many friends and making new ones. If you attend the event,…
James Kane made the keynote at the Legal Marketing Association 2012 Annual Conference from the behavioral science perspective about loyalty. The subject, he said, is about relationships, all relationships.Relationships are built along four states. The first state - antagonistic -…
Over the next week, I'll be putting in an appearance at two Legal Marketing Association meetings. One is the annual conference, held this year just north of Dallas in Grapevine, where the Gaylord Texan Resort is located. I will be…
I am in agreement, yet again, with my good friend Heather Morse, who admits in a new year's post that she's not much for resolutions. Me either, Heather. And I agree that it is no longer OK for lawyers to…
At the Legal Marketing Association Virginias Chapter meeting in Richmond last August, Deb Knupp and Megan McKeon were talking about business development coaching. Previous posts have discussed some of their presentation here and here. One of the intriguing ideas that…
It's amazing what you can learn for a $35 lunch at the LMA Virginias Chapter. Below you will find my first followup to the earlier post on Deb Knupp and Megan McKeon's program in July, also posted at the Virginias…
Sometimes you just have to thank your lucky stars. How else to explain occupying the same forum as Ross Fishman, Ann Lee Gibson, Tim Corcoran, Barbara Miller and Bill Flannery? I am not worthy!Friday, September 9 we each play a part in…
Two weeks ago, I found myself furiously scribbling notes at the Legal Marketing Association Virginias Chapter meeting in Richmond. Deb Knupp and Megan McKeon were talking about business development coaching.I felt like I was back in school, with my mind…
At the Legal Marketing Association Annual Conference on April 6 at the Disney resort in Orlando, we heard again from a set of in-house counsel about their needs and advice for outside counsel.Stephen Kaplan, SVP, General Counsel, Connextions Jeff Novak,…